Much anticipated and off the beaten track, W Ibiza strikes a pose on the palm-fringed, sand-drenched beachfront of Santa Eulalia. As the only global brand on the island, the seasonal escape mixes the parallel realities of Ibiza with a magnetic pull that turns up the sass. This is where you get to stay and play with a brand that was made for the White Isle. Sun-kissed and diverse, Ibiza is more than an island, it’s a brand. This is where flower power meets club culture and myths, legends and nature amplify the compulsive, enigmatic spirit. As the third largest town, Santa Eulalia totally owns its relaxed pace and cosmopolitan attitude. Offering up a heady mix of local art galleries, trendy boutiques and amazing dining, alongside gorgeous beaches and dive-deep sea. Just 21km from Ibiza Airport, you can style it out among the chic marina and hotspots in no time.

Set on the golden sands of Santa Eulalia bay, W’s Chiringuito Blue is a relaxed beach restaurant where the east of the Mediterranean meets Ibiza. Celebrated chef, Haim Cohen uses fire as the key element to craft dishes packed with authentic flavours while focusing on local produce and exclusive cuts of meat. La Llama brings an inventive twist to the classic steakhouse in an elegant interior. Glow is an exclusive rooftop venue that is adults-only; where poolside meets creative cocktails. V is for vegetarian – a modern health food bar designed to uplift guests with fresh and wholesome bites and drinks. W Ibiza’s promenade cafe is ideal for a relaxed lunch while enjoying great sea views or to pick up a healthy takeaway. The theatrical amphitheater style W Lounge features oversized sun loungers with prime sea views, as mixologists work their magic.